Last week Facebook admitted shocking data leaks in which around 6 million users had their privacy controls ignored. The publicly listed company released a statement trying to brush the incident under the carpet and has done very well to keep the story from going viral on the social network. This isn’t the first time we’ve seen the California company annoy it’s large user base, so do any of them still think the there’s anything cool about Facebook?
Recent research from HuffPost Tech may suggest not, here in the UK the site has 1.5 million less active users per month. The company is losing out to smaller social apps such as Instagram (which Facebook acquired), Snapchat, Vine and its biggest online threat, Twitter.
The social media giant has struggled with its ‘cool’ reputation since going public and Zuckerberg has done his best to maintain control of the company and make it feel a little less corporate. In comparison, Google has done relatively well to maintain its friendly tech start up vibe and annoy users a lot less. The ‘dont be evil’ mantra has always allowed users to trust the company (Government tax issues aside).
Although it is unlikely we will see Facebook go the way of MySpace, there will certainly be tough times ahead for the once cool, now messy and corporate company.
“I like the way you can manage events and groups on Facebook, but I hardly ever post on it anymore. However, I did update my twitter around 20 times yesterday.”
Harriet, 18 from Essex
“The new social apps just seem a lot less complicated but Facebook does have more functions. I only use it for events, I’m moving to Instagram for my pics now!”
Sarah, 18 from Kent